December 15th, 2011 @ 7:53 PM by Shawn Matthew
Posted In: Logo & Identity Design
Image Source: Wikipedia
British Petroleum (BP to most people) uses a stylized sunflower logo for which they spent $4.6M. So do you actually think the Logo is actually worth this entire amount? The answer is Yes! The symbol that actually represents your company throughout the world is definitely worth spending the money. I don’t actually mean spending four and a half million, unless Bill Gates is ready to pay for it but enough to spend an amount on a good professional designer.
Read MoreNovember 28th, 2011 @ 8:11 PM by Shawn Matthew
Posted In: Logo & Identity Design
The Internet is more powerful than ever and it seems as if everyone is watching over your business. Logo is one element that differentiates one company from the other on the web; further more Logo conveys a compressed message to its audience.
October 19th, 2011 @ 6:41 PM by Shawn Matthew
Posted In: Logo & Identity Design
The foremost principle for creating a Logo is to come up with a great concept with perfect execution. It’s more of getting the idea and getting the idea right. Two things a designer need to keep in mind is to bring a creative idea and how to give it a great output. Designers always have their mind working in the same artistic zone and everything seems to be inspiring them.
Making a high quality design is about producing the best piece and satisfying the client’s need. A good designer will always cater the purpose of the logo. It’s about how he would convey the message to the audience through its work e.g. “We are the best jewelers”. Most of them assume being creative is all about being complicated to which I strongly disagree. It’s how simple your logo is and how robustly brilliant it looks. The best logo is an eye catching piece of work which doesn’t need brainstorming.
Read MoreFebruary 18th, 2011 @ 2:23 PM by Ali
Posted In: Logo & Identity Design
Various studies have revealed that the retention ratio of images/graphics is significantly higher than simple text. In accordance with these researches, consultants worldwide recommend businesses and even individuals to brand themselves with a professional logo. The importance of a logo becomes more significant for online businesses. In the virtual world, the competition is no more with the other shop on the same street or the same city, it’s global… and for a business to make a mark in the virtual business arena, it should have a great logo design at the foundation of a superb brand.
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